Aware's new collection is now available and it is selling like hot cakes!! The colours are fantastic, the fit is perfect and the quality is impeccable. We are really proud of this new collection and hope you will like it too. Tell your friends, why keep it a secret?
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95% Cotton - 5% EA A great
duo tone waistband with the LDN-NYC detail that is Aware's
trademark, this underwear has a university team look that
should please most athletes. Made of the most comfortable
cotton, they come in two very stylish colours lagoon and white. We love
the retro look and the contrast binding that both look very fashionable. Our tip: the perfect bum IS possible in these!!
95% Cotton - 5% EA This is exactly what Aware SoHo is all about, Fun&Sport! This great range draws inspiration from the world of boxing where athletes wear bright shorts to be seen on the ring. We love the combination of yellow, grey and navy which is both masculine and funky, and so do our customers!! Great underwear for the gym (Sport) or the weekend (Fun)! Our tip : ideal for those who like their underwear to sit quite low on the hips.
95% Cotton - 5% EA This is pure New York! What am I saying, this is pure 5th Avenue! Stylish yet edgy, fashionable yet comfortable, urban yet affordable, in one word "Aware", this underwear is made of the richest cotton and ooze with comfort. The super soft stretch cotton that we have used for the front pouch will give excellent support while practising all kinds of sports.
95% Cotton - 5% EA Being one
of New Yorks's most creative areas, there is no wonder Greenwich
Village should give its name to this urban sh6rty with its stylish
striped waistband and contrast binding. They come in three colours,
black, love pink and white, and as always with Aware, the colour of the
cotton matches perfectly one of the colours in the waistband. And
because we are Aware SoHo, and we are in London and New York, we
discreetly added the initials of our hometowns on there too! And there
is that wondefully smooth cotton too, hmmm... Our tip: the perfect bum IS possible in these!!
95% Cotton - 5% EA I love
our designers at Aware SoHo! They always come up with the most
unexpected colour mixes and it works!! CORAL is this season's top
selling range, everyone wants it! I think they might be right as the
stunning striped waistband which echoes the colours of our wonderfully
rich cotton is full of personality, yet extremely wearable! You can't
go wrong with this underwear. Our tip : ideal for those who like their underwear to sit quite low on the hips.
6. NOTTING HILL Square Cut - Black 95% Cotton - 5% EA Being one of London's most desirable areas, there is no wonder Notting Hill should give its name to these urban boxers with their stylish striped waistband and contrast stitching. They come in three colours, black, lagoon and white, and as always with Aware, the colour of the cotton matches perfectly one of the colours in the waistband. And because we are Aware SoHo, and we are in London and New York, we discreetly added the initials of our hometowns on there too! And there is that wondefully smooth cotton too, hmmm... Our tip: a very neat and tailored look.
